“A business either grows or fails.”
In this day and age, countless numbers of startups are emerging. Some do exceptionally well, giving a hard time to already existing and well-established ones. They are taking their businesses to the next level by adopting technologies and software solutions. Their performance, management skills, products and services, customer support, everything is seamless and top-notch. Seeing their progress, many business owners have walked the same path.
Do you think you can compete with them or surpass them with no software solution? Even if you have the confidence to do so, can you handle all the business processes effectively and efficiently manually?
There is too much to look out for and manage in a business, like a workforce management, finance, sales, customer support, and the list goes on. Can you carry out all the day-to-day operations and other obligations, like meetings, seminars, etc., while managing the above aspects? If you can, then for how long
There will come a time when these will become too much to handle. Your productivity will slow down, managing your increasing workforce will become a challenge, customer satisfaction will decrease, etc. More than anything, you will strain yourself by supervising everything. So, if you are passionate about your business, want to manage it more efficiently, and desire it to grow tremendously, then the best solution is to hire a development partner, like Truemark Technology, to develop custom software.
Custom software makes the business journey much easier and takes it to the next level. So today, we will talk about the several ways software solutions help a business grow.
9 ways software solutions help a business
Simplify the process
No matter what business you are running, you have your own business process and protocols to be followed by everyone. However, it really gets challenging when you need to onboard everyone and brings them on the same page. You need to convey the same message every time. You have to finish recurring tasks every day.
Why engage in such activities if you can automate them? If you can save your time and effort with software, then it is best to do so. This way, you can simplify most of the processes and run the business more efficiently.
Manage workforce
Increasing employee is one thing and managing them is another. You can hire the right employees, but onboarding and supervising them becomes challenging. You have to delegate roles and responsibilities, track their performance, guide them, etc. With the right software, you can do all this effectively.
Moreover, the software helps employees to carry out their day-to-day tasks efficiently. They will be able to perform at a more satisfactory level and achieve the business’s goals and objectives. They will be able to do tasks in a short time with more confidence.
Save time and cost
You are stuck doing the same tasks repeatedly. If you can save time automating them, then why not?
If you can manage your project using project management software, then why not use it?
If you can automate boring tasks, like generating invoices, then why not?
The software gives you ample opportunities to boost your business processes in less time and more effectively.
Moreover, you hire experts to enhance your project and processes. But, with the help of software, you can easily manage your project, employees, day-to-day operations, etc. Rather than spending much on professionals, you can easily supervise everything yourself. You may still need to hire people, but not as many as you need before.
Quality products and services
Most of the products and services fail to attain quality certificates because of errors and bugs.
With the right software, you can improve your business performance and produce quality products and services.
The software helps check the quality of products and services. It identifies the defective ones, which is effective in improving your products further.
Amazingly, you can have your own custom software that will help you check the quality, detect errors, and notify you. You can reduce the risk of product failure.
Centralize resources
You are engaged in an urgent task that needs to be delivered in a few hours. But, you are unable to find the project’s requirements. As a result, it delays the delivery, resulting in client dissatisfaction. It really frustrates you when you don’t get the required resources necessary to finish the tasks.
So it is necessary to use the necessary software to centralize the resources. This way, everyone knows where to look for the resources. This saves a lot of time, finishing the project on time and boosting the employees’ productivity. Plus, it satisfies your clients.
Better customer support
89% of customers switch to businesses that offer better user experience and engagement.
93% of customers buy from a brand repeatedly that offers better customer service.
1/3 of customers switch brands because of poor customer service.
Poor customer service is the reason many businesses cannot survive the fierce competition and shut down.
If a customer has an issue but had to wait for hours before connecting to the business or an employee, then they would get frustrated. There is a limit to how much they can be patient. So, they switch to a business offering better service.
Moreover, if customers cannot find any information about your business. Then they find it suspicious and don’t buy any products and services from you.
But having an app or a website helps customers find you easily, purchase products, etc. because it increases your credibility.
Now, customers don’t have to wait too much before connecting to a support team. With the chatbot, they can easily get the information they want and communicate easily.
The software helps provide and enhance better customer service.
Seamless communication
Miscommunication and conflicts are the major reasons for project failure, i.e., 30% of the projects.
Sometimes the employees don’t get the proper information about project goals and requirements. Sometimes, project managers fail to delegate their roles. And other times, there is no direct communication between the development team and the clients, which is a critical cause of mismatch in reality and expectations.
Sometimes there is a conflict between the employees because of a lack of information. Multiple employees do the same task, which wastes a lot of time.
If you want to solve all these problems and want seamless communication between businesses and clients and between employees, then invest in good custom software. This way, you will solve the problems of communication and conflicts. And this increases the project’s success, delivery rate, and client satisfaction rate.
Competitive advantage
By this point, you already know how software enhances business performance, and processes, and helps manage everything needed for a business to grow.
Not only does it help a business sustain itself in the market, but it also helps to gain a competitive advantage.
Thanks to the software, you are providing quality products and customer services. This helps you to build an excellent reputation and image in the market. More and more people will get to know your business and want to buy your products. As a result, the number of customers you have will skyrocket, giving a boost in brand value.
Moreover, you will be able to fulfill users’ needs and solve their problems, which your competitors can’t. And this gives you a competitive gain.
Track analytics
There is no way of knowing the number of customers, their behaviors, preferences, employee performance, etc., unless you have the software to track such activities. Manually tracking them is impossible.
When you have access to analytics, it becomes your biggest weapon to grow your business. You will have information about your employees, customers, and competitors. Then identifying weaknesses and strengths becomes much easier, which will, eventually, help you devise plans to make everything right and be an unstoppable force in the market. So, everything starts with having custom software and using it for the best.
5 Signs you need a software
Now, let’s look at the signs that tell you, you need software for your business.
Business performance is slowing down
Your business performance used to be superb in the past, but now they are slowing down. Your needs and requirements, employees, roles, responsibilities, etc., are growing.
The business is changing, and the trends and market standards are evolving. Technology is drastically transforming the world, but your business is unable to adapt to those aspects. Then, it would be best to have custom software that will help improve your business efficiency and meet your growing needs and requirements.
Decreasing customer number and satisfaction
Customers are the lifeline of any business. Providing better customer service and products is crucial. However, you are unable to fulfill their needs, so your customers are decreasing. It is getting harder and harder for you to reach them and engage with them. It might be because there is no way to connect and engage with your business.
Plus, customers review websites, social proof, testimonials, credibility, etc., before buying products and services. If you don’t have any websites or an app to back up your genuineness, then they hesitate to buy from you. So, it is best to have custom software to connect and engage with customers and expand your reach.
Tough to manage your workforce
Your employees are increasing. Before, you would easily manage them, but now their number is inclining, so it is getting harder to supervise them. It has become a challenge to track their performance, delegate roles and responsibilities, and so on.
Plus, employees’ productivity level is decreasing. If employees are unhappy with how they have to handle the tasks, then taking care of those problems becomes a top priority. And with custom software, you can easily track their performance, boost their productivity, delegate the right roles to the right person, manage projects, etc. It becomes much easier to supervise them.
Miscommunication and conflicts
Miscommunication may occur not only between the employees and clients but with the customers as well. Thus, there arises many problems.
The first issue- the results don’t match the expectations.
The second issue- you don’t have any means to communicate with them.
The third issue- there is no way to know their needs and pain points.
The fourth issue- customers cannot find whether you are credible.
Because of these problems, there will occur miscommunication. As a result, customer dissatisfaction occurs. Then they switch to another brand.
So, having custom software solves all these problems. If you are experiencing any of these, hire a software development company to build custom software for the business.
Recurring tasks and issues
You are doing the same tasks, again and again, every day that can be automated. You are spending too much time on those tasks that are hindering your productivity and wasting your precious time.
You are stuck in generating spreadsheets, invoices, reports, paperwork, etc. Plus, the errors are increasing, again consuming your precious time to correct them. You are tired, but the recurring tasks and issues are endless. In such a situation, custom software is the best solution. The recurring tasks get automated and the risks and errors become non-existent. You will have more time to focus on important tasks. As a result, your efficiency and growth will speed up.
Read more: 12 Obvious Signs You Need a Software Development Company
In Conclusion
Software is an integral part of evolving technologies and businesses. Nowadays, no matter where you go, over 70% of work is done by/through software. Since they cover all your needs and requirements to grow your business, then it is a wise move to invest in developing one.
Custom software is, nowadays, the foundation of any business and its success. So, many businesses are transitioning from brick-and-mortar to online. They give flexibility to a business to grow along with fulfilling the growing needs of customers. So, hire, not just any, but a reliable and experienced development partner like Truemark Technology, who knows how to help businesses by building custom software that meets their needs and requirements.
Truemark is one of the leading software companies based in Nepal, which understands the needs of business owners like you. We focus on building quality software that accelerates your business growth. Through life-changing and innovative software, we help businesses achieve their goals. We believe your business deserves the best. So contact us for any development services. Plus, we provide a free consultation service to answer your questions and clear your confusion.
Image Cover Credits: Katemangostar from Freepik
